flowingshard123: I was talking more about the total amount of users on PC. For example if Steam has 150 million users than 30 million for GOG = 20% which would be enough for more Publishers/Developers to pay serious attention to GOG. It is true GOG would also need to increase their revenue size, anywhere from $500Million to $1Billion a 10-20x increase which is very unlikely/mostly impossible at least currently. It may never get there due to majority of people preferring convenience than abstract digital ownership/rights until it affect them personally and they get burnt from it. [...]
UnashamedWeeb: I get why users are important, but I'm going to argue revenue is more relevant than users.
You can have a ton of users and be unprofitable. For example, Xbox Game Pass with 30M users, but only makes 3% net profit, and they're struggling to acquire more users. Epic has 78M users, but only $400M USD, which means each of their active gamers is spending $5.13 USD/yr/user.
What is the immediate point of having so many users or customers if you can't sell them much? Maybe if they can read the tea leaves and have an accurate forecast of how much these users will be spending if they figure out a proper sales strategy (e.g., wait 5 years until some of their 13 yo gamers are old enough to start working), but in terms of the present, it's pretty bad considering the average North American gamer spends $325 USD/year now.
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https://www.polygon.com/xbox-game-pass-subscriber-numbers-30-million/
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https://tech-insider.org/epic-games-launcher-2026/
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https://www.gamesindustry.biz/newzoo-north-american-gamers-spend-an-average-of-325-annually How much the total # PC gamers there are is hard to quantify and track - at least from what I know. Hence why I use global PC market revenue since NewZoo keeps publishing these #s every year and are fairly reputable.
Without high userbase numbers nobody would spend anything because they wouldn't know you exist? And having a good reputation at the same time as a high userbase is likely that they'd spend at your store rather than a no mark store with less of a community base.
But cost also is a major factor the prices on your store reflect upon your public image and this is something I hate to say needs much work on gog.com despite loving it...it's prices are comparitively higher in a very big way they should track sales on the gg deals website and compare them to their own prices to see the problem 1st hand here.
I know someone will then say something to the effect of well these are one off sales by independent owners of keys etc but for eg. a game at £1.50 on gg deals cost £12.99 on gog.com at times, that in it's self is an image problem for gog.com irrespective of the response it is generally disliked and it pushes potential users away from buying consistantly, but if you resolve that then the hoards will come because gog.com is better established reputation wise than say kinguin or diffmark etc and a lot more trustworthy than these other stores on gg deals , there's no competition if your pricing your selves out of the race basically, it's the foremost issue that and the smaller archive (smaller game library) of gog.com that's defeating it's self against the competitiors in a nut shell.
Oh and a considerably outdated website style it's pretty basic and they see that first arrival it reflects badly to look so old school I get that's the vision for it by the company to have the site with an old school aesthetic but it won't work to draw custom in because the masses dropping in don't see it that way they will see it as lazy old fashioned website building and dated etc although it's not really it just looks it, but it's certainly not the prettiest of sites lets say that much it has a negative impact regarding the visuals it is unimpressive and thus unappealing to most compared to modern average sites,
passive income is good but it will never be great without a spruce up well really a total overhaul of that site design eventually, I'll tell you the present site design certainly isn't going to be viewed in a positve light to your average visitors as it seems somewhat old fashioned and sterile a little on the templated spectrum avoiding any real work from the outlook, I'd make custom generated images for the thumbnails if possible. that would vastly improve it with a more insteresting rad/retro font style to and it looks more bespoke it's something many sites do not make the effort to do and definitely should do.
Or simply that to 3 steps:
1.Price games more competatively and sensibly
2.Add a lot more games
3.Make the site more visually pleasing and add bespoke custom thumbnail artwork and headers